Tracks Media, Gaming & Entertainment

XR is about to shake up the traditional Media, Gaming and Entertainment. Turning upside down distribution methods, production tools, forms of storytelling etc. This track charts the integration of XR technologies into media, gaming, and entertainment industries, steering innovation and shaping the future of experiences. Be prepared for a journey exploring diverse XR devices, immersive storytelling techniques, virtual production tools, standardisation, and distribution methods.

Audience: Game developers, media & entertainment producers, Storytellers & narrative designers, content distributors and marketers

Track Partners

Dutch Digital Design


EIT Culture and Creativity

Creative Europe Desk Netherlands

Creative Europe Desk Luxemborg

Design Academy Eindhoven