Ely Santos went from IT project manager at Johnson & Johnson and Mars to building AR and AI glasses experiences – because combining tech with entrepreneurship was always the plan.

He created Metavertising, a podcast focused on spatial internet and smart glasses. With a background in immersive B2B sales since 2018, he has served over 50 companies and generated more than 1,000 qualified leads for clients including Tommy Hilfiger, Niantic, and Microsoft.

Founder of VibeGlass, the most active community in the smart glasses space worldwide, he’s now building a platform on top of the community to help glasses developers all over the world.

Ely speaks from real experience – what works, what doesn’t, and where the next wave of marketing is actually heading. Practical, direct, and genuinely curious about what comes next.