Marta Génova turns classical music into immersive experiences – 360-degree films, interactive installations, apps that put an orchestra in your pocket. At the Philharmonia, Marta bridges the worlds of art and technology, building digital products that reach audiences who’ve never sat in a concert hall.

Her background spans filmmaking, graphic design, and Gender, Media & Culture studies. That mix shows. She doesn’t just produce – she thinks about who gets left out and designs her way back in.

If you want to know how cultural institutions can use immersive tech to stay relevant, Marta has built the answer.