The IMPULSE Programme is a European support and matchmaking framework for XR and immersive technology projects at different stages of development. IMPULSE connects selected creative and entrepreneurial projects with funders, curators, industry partners, and ecosystem organisations through structured pitching, coaching, and targeted meetings.
IMPULSE was created to respond to a recurring gap identified across the European XR ecosystem: promising projects often struggle not because of a lack of quality, but because of limited access to the right decision-makers at the right moment.
The Programme is designed to:
- Support XR projects in clarifying their positioning and next steps
- Facilitate structured encounters with relevant stakeholders
- Strengthen cross-border connections within the European XR ecosystem
- Enable projects to move from development to funding, distribution, or deployment

In 2026, the Programme will be produced by XR4Europe and will once again take place during Immersive Tech Week in Rotterdam.
The Call for applications is now closed.
The program offers two distinct tracks:
Content Creation and Entrepreneurship